menu

Google Offering Free ‘Custom AI’ Service for Android Users

Google’s New Free AI Service for Android Users
March 27, 2025
Google Offering Free 'Custom AI' Service for Android Users

Google has announced that it will provide its artificial intelligence (AI) service called ‘James’ for free to Android users. This service will allow users to create a custom AI assistant based on their needs.

What is ‘James’ AI Assistant?
‘James’ is a personalized AI assistant that users can customize and use as per their requirements. Previously, only Google One AI premium subscribers had access to this feature. Now, Android users can use this service at no cost.

Types of Pre-made AI Assistants
Google has already provided five types of ‘James’ assistants, including:

  • Brainstormer
  • Career Guide
  • Coding Partner
  • Learning Coach
  • Writing Editor

In addition, users can create their own custom AI assistants as per their preferences.

How to Create a Custom AI Assistant

To create a new ‘James’ assistant, users can simply click the ‘New James’ button. However, to create a custom AI assistant, users will need to visit gemini.google.com on a computer.

Comparison with OpenAI’s Custom AI GPT

This service is similar to OpenAI’s custom GPT service, which charges $20 per month for the same feature to ChatGPT Plus members.

Google‘s Strategy for Offering Premium Features for Free
It seems that Google is adopting a strategy to offer these premium services for free to the general public. This move is expected to make Gemini, Google’s AI platform, more effective and competitive in the market.
Google’s decision to offer its custom AI assistant service for free to Android users is a major shift. It is expected that in the future, this service will evolve further and become even more impactful.