In a striking blend of K-pop flair and global gaming spectacle, BLACKPINK’s Jennie is making headlines once again—this time for her powerful crossover into the gaming world. Her latest solo release, “ZEN,” has been officially chosen as the soundtrack for the Summer Game Fest 2025 trailer, adding both emotional weight and star power to the much-anticipated gaming showcase.
The trailer itself, already jam-packed with high-profile titles like Death Stranding 2: On The Beach, Green Games, Possessor(s), and Neverway, opens with jaw-dropping visuals of dynamic digital realms. But it’s Jennie’s hauntingly serene vocals layered over the minimalist beats of ZEN that elevate the trailer into something cinematic.
As ZEN plays in the background, its introspective tone creates a beautiful contrast with the explosive gameplay, infusing the montage with an unexpected calm—something fans and gamers alike are applauding.
A Defining Moment in Jennie’s Expanding Legacy
This isn’t just another music placement for Jennie. With ZEN, she’s marking a milestone in her artistic journey. From dominating global music charts to fronting fashion campaigns and now voicing the emotional heart of one of gaming’s biggest stages, Jennie proves she’s more than a performer—she’s a force shaping pop culture.
Released on April 26, 2025, under her independent label ODD ATELIER, ZEN is featured on her album Ruby. The track blends ambient electronic textures with alternative R&B and minimalist pop, crafting a sonic experience that reflects serenity in chaos—fitting for the vivid, high-energy visuals of the Summer Game Fest trailer.
Fans Are Living for It
Once the trailer went live, social media lit up with passionate reactions. BLINKs and gamers alike praised the unexpected collaboration:
- “Thanks for choosing ‘ZEN.’ This song gives chills every time.”
- “I can’t express how happy I am to hear my favorite idol’s song playing behind my favorite games—Death Stranding and Expedition 33!”
- “‘ZEN’ made the trailer so much more intense and emotional. Absolutely iconic.”
- “Oh, ‘ZEN,’ you’ll always be famous—for your sound and your soul.”
- “To think this started as an album intro… now it’s a global anthem.”
One fan nailed it perfectly: “It matches the vibe perfectly—‘ZEN’ really is that song.”
About Summer Game Fest 2025
Summer Game Fest, founded in 2020, has become the gaming industry’s global summer celebration. The annual event delivers blockbuster game reveals, live demos, surprise premieres, and behind-the-scenes updates from every major gaming platform.
The 2025 edition goes live on Friday, June 6, broadcasting from the YouTube Theater in Los Angeles and hosted by Geoff Keighley. Tune in at:
- 2 PM PT
- 5 PM ET
- 9 PM GMT
With Jennie’s ZEN now serving as the event’s emotional soundtrack, this year’s Summer Game Fest promises more than just games—it’s shaping up to be a cultural moment.
