Prime Video India is set to turn up the heat this summer with The Traitors, its most ambitious unscripted series to date. The Indian adaptation of the internationally acclaimed psychological reality format will debut exclusively on the platform starting June 12, with fresh episodes every Thursday at 8 PM IST.
Adapted from the award-winning global phenomenon created by IDTV, and brought to India in collaboration with All3Media International and BBC Studios India Productions, The Traitors promises a rollercoaster of drama, strategy, and suspense. Leading the show is none other than Bollywood’s own master of drama and intrigue—Karan Johar—who adds his signature flair to this grand production.
The reality series throws 20 well-known celebrities into a high-stakes game of trust and treachery, all competing for a massive cash prize and the title of ultimate winner. Expect intense mind games, shifting alliances, and shocking betrayals as the players navigate a series of cunning challenges while trying to unmask the traitors in their midst.
In the lead-up to the premiere, Prime Video launched a buzzworthy outdoor teaser campaign, followed by a cryptic video reveal featuring Johar himself. The promo teased viewers with a taste of the chaos and cutthroat competition to come—fueling anticipation among fans of edge-of-your-seat reality content.
“We’re excited to expand our Unscripted offerings with The Traitors, a show that takes psychological gameplay to the next level,” said Nikhil Madhok, Head of Originals at Prime Video India. “With its cinematic production quality, gripping format, and Karan Johar’s electric presence, the show is primed to become a new favorite among Indian audiences.”
Sabrina Duguet, EVP APAC at All3Media International, added, “India’s appetite for reality content is growing rapidly, and The Traitors is the perfect blend of high-profile personalities and adrenaline-pumping drama. We’re thrilled to see it adapted for such a vibrant market in collaboration with trusted partners like Prime Video and BBC Studios India.”
According to Neha Khurana, Executive Producer at BBC Studios India Productions, “This is not just another reality show—it’s a psychological thriller with a reality twist. The celebrity cast, combined with jaw-dropping plot twists, makes The Traitors a must-watch for fans of bold, edge-of-the-seat entertainment.”
With over 35 global adaptations and millions of fans across continents, The Traitors is one of the fastest-growing reality show formats in the world. The Indian edition aims to raise the bar with glitzy production, celebrity intrigue, and a uniquely desi twist on a game of lies and loyalty.
Mark your calendars—The Traitors premieres June 12 only on Prime Video India, with new episodes every Thursday at 8 PM IST. Trust no one. Betrayal awaits.
