K-pop powerhouse TREASURE is all set to dazzle fans as they take center stage at the 2025 BOF Big & Band Concert in Busan. The group will headline Day 3 of the much-anticipated music festival, closing out the three-day concert series with a high-energy performance on June 13 at 7:00 PM in BEXCO Exhibition Hall 1.
The Busan One Asia Festival (BOF), one of South Korea’s premier K-pop and cultural festivals, has returned this year with a renewed focus on musical diversity and global content appeal. Running from June 11 to 14, the festival features a lineup of top-tier K-pop idols, emerging artists, and live bands, all gathered under the theme “Big & Band.”
TREASURE’s inclusion in the final night of the concert series has electrified their fanbase, known as Teumes, who are eagerly awaiting the performance. The group will share the stage with fellow K-pop legends Super Junior, Daesung, and rising stars like WayV and KiiKii, promising a night of non-stop music and unforgettable moments.
The 12-member boy group under YG Entertainment has had a stellar year, with the successful release of their mini-album earlier in March and sold-out fan concerts in Seoul. Their appearance at BOF 2025 marks another milestone in their global expansion, coming off international tours in Japan and the United States.
Organizers of BOF 2025 have emphasized their commitment to transforming the event into a comprehensive K-content festival, with side programs such as “BIG Talk” panels, a fan-oriented “B-Market,” and interactive K-culture exhibitions, making this year’s edition one of the most immersive yet.
Fans attending the concert are advised to use public transportation, as large crowds are expected throughout the BOF weekend. Ticket sales for the BOF Big & Band Concert have been ongoing since April, and limited passes may still be available through official BOF platforms.
With excitement building and anticipation running high, TREASURE’s upcoming performance is expected to be one of the highlights of the summer music season—bringing the party to Busan and proving once again why they’re one of K-pop’s most dynamic acts.
