Justin Bieber has been making headlines recently — not just for his heated run-ins with paparazzi, but also for a major announcement about his fashion venture. On Thursday, in a now-deleted Instagram Story, Justin revealed he is officially parting ways with Drew House, the clothing brand he co-founded in 2018.
Sharing a screenshot of Drew House’s Instagram page, Justin wrote, “I, Justin Bieber, am no longer involved in this brand. Drewhouse doesn’t represent me, my family, or my life. If you’re rocking with me — the human Justin Bieber — don’t waste your money on Drewhouse.”
This revelation comes just a week after Justin posted an AI-animated video showing himself entering a house crammed with Drew House merchandise. In the clip, he lights a match, sets the house ablaze, and escapes with wife Hailey Bieber and their infant son, Jack Blues.
Drew House, easily recognized by its signature yellow smiley face logo, was founded by Justin alongside former stylist Ryan Good in 2019. The brand quickly became a staple for Bieber fans and streetwear enthusiasts alike.
In another public moment this week, Justin was spotted during a coffee run near Coachella, where he had a tense exchange with paparazzi. Pulling up his hoodie to shield his face, he confronted a photographer who greeted him with a “Good morning.” Justin snapped back, “No! Not good morning. You already know. Why are you here? Money, money, money! That’s all you want. You don’t care about human beings.”
Justin and Hailey Bieber recently marked a major milestone in their lives, welcoming their first child, Jack Blues Bieber, on August 23 last year.
